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Company Profile: Rising like a Phénix

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PROVIGO WINS PHÉNIX DE L’ENVIRONNEMENT AWARD WITH SUSTAINABILITY PROGRAM By Nicolas Heffernan One of its biggest challenges turned into a big reward for Provigo, a member of Loblaw Companies Ltd. Loblaw has been working since 2009 to sell only sustainable seafood in stores by 2013 with its Oceans for Tomorrow program. “Gaining consumer engagement on sustainable seafood has been one …

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